White Papers

Some topics warrant a deeper look. We've collected some that are particularly useful to companies looking to deliver more effective programs and events.

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20/20 Foresight: Shopper Marketing Collaboration Strategies for Visionary Brands

To go it alone is to fly half-blind, but working with retailers, CPG brands gain 20/20 clarity around shopper behavior and drive sales for

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Technology has created a “new normal” in the way we experience life. We live in an omnichannel world, where consumers opt-in, research their preferences,